At some point in everyone’s lives we need to take stock of our assets. It could be at a career crossroads, or at one of Life’s major milestones, but whatever the reason, we need to know what of value we have accumulated around us, that we can use to help us to move forward.
Traditionally, people start by checking their bank balance, in the vain hope that it has magically changed from red to black overnight. Next they tend to look at property they might own, or rather the little bit they actually own if ever the mortgage was paid off. Next in line are the pieces of rust holding hands and flying in formation, otherwise known as their car. A prime candidate for the government scrappage scheme if only they could afford a new car!
In fact, as they dig deeper into the boxes of "stuff" in the attic and the garage, in the hope of finding something of value that they have seen on "The Antiques Roadshow", they inevitably fail to see the one big asset that is probably worth more than the rest put together.
When we need to cash in our assets, most people completely forget that they have spent a lifetime of making deposits into a very useful bank - their personal Bank of Knowledge. Here can be found assets that have continued to hold their value despite the ups and downs of the stock market or the value of money.
Amazingly, when looking around for things to turn into income, this is the last place the people generally think to look. No matter how many deposits they have made over the years, their Bank of Knowledge might as well have a dormant account.
So, if you are looking for a way to generate an additional income, where better to look than within your personal "neck top computer" where, without question, you will find enough information of value to others that they can use and would be happy to pay for.
All around the world are people just like you. They have had the experience in the same line of work. They may well be less talented and not even as well qualified, but they are doing something that you are not - and it is earning them money. They have learnt how to leverage their knowledge by joining the growing ranks of Niche Knowledge Entrepreneurs.
Knowledge Marketing is the new cottage industry and has become a global phenomenon. It is already proved to be a significant source of income for those who have managed to put all the pieces of the jigsaw in place for it to work for them. Not that it is difficult, anyone can play this game providing you understand the process involved and follow a formula.
Everyone has specialist knowledge about something, no matter how small. And somewhere in the world, there is somebody searching for exactly that very piece of information to enable them to do whatever it is they are trying to do. They would willingly pay to know what you know right now and, using the power of the search engines and keywords, it is now easier for this to happen than ever before.
And we are not necessarily talking about anything as comprehensive as a book. For example, you might be in the middle of a project and need advice on how to use an aspect of a specific software application or cooking a meal and need to know something as simple as a recipe. Whatever it is, you need to know it right now.
No matter what you want to do, a quick search on the internet will provide you with an extensive list of web sites offering knowledge based products to help you to achieve it. There are people in obscure parts of the world who are expert on just one tiny thing, process or task which they will share their knowledge on, in return for a small payment on Paypal. You could join their number and develop a residual income to help to take some of the pressure off as you look towards redefining your purpose and creating the perfect opportunity for you. The secret is to discover your hidden knowledge assets, and then monetising them.
In reality, most people underrate their knowledge and certainly don’t believe it has any value to anyone else. It is also a fact that, at the time when they need to call on it the most and turn it into income, they are probably at a point in their life when they are at their least confident. And having suffered a loss of confidence, very often a lack of self belief and self worth follows. So first, remind yourself of how good you actually are.
When your last employer saw you for the first time, they knew right away that you could add value to their business. You had then – and have now - skills, talents, experience, knowledge, qualities and qualifications that they recognised as valuable, and which are still just as valuable now. You brought a lot to their table and they paid you the minimum they could get away with in order to persuade you to work for them. They went on to make a profit from your contribution to their success. You are valuable. You are good. They were lucky to have you and it is very much their loss that you are no longer there.
You are still the same person that you were when you went to that first interview. You still have those same skills, talents and qualities. But now, you have considerably more experience, and a track record that you didn’t have before. You are now even more valuable – not less! Your task now is to find a way of converting those, not inconsiderable assets, into income. Now is the time for action, not to have a pity party.
To embark on a journey of extracting the valuable knowledge buried deep inside you, identifying a market for it, packaging it into products that can add value to people that can create a financial return, may be easier than you think.
To get a free report to show you how to "Turn your Knowledge into Income" go to
www.authors-course.com.
© Copyright 2010 Chris Day
Republic of Ireland
United Kingdom
